Brand spanking new service Twitterface is a creation to harness the sea of content on Twitter and bubble up the best for your audience. We’ve made our own Twitterface, all about, of course, experience marketing. In experience marketing it’s all about the stage. read more »

We’re delighted to introduce you to our latest interns, Chris Lynch and Rose Ecclesfield. Chris is 15 years old from Okehampton, and is working with video and graphic design. Rose is 18 and from Cullumpton, going to Uni in 2010, and this read more »

We work hard to be innovators. But we are only able to do this because we are standing on the shoulders of giants. Two giants in particular are Joe Pine and James Gilmore, authors of the seminal experience book: The Experience Economy. It read more »

In discussing the experience economy the point is always raised that the word experience has multiple meanings and applications. In a business setting, experience is the feeling the customer has during their interaction with the business. It can be paid for, can make read more »

This is Trey Pennington (@treypennington to the initiated) with Ruairi Fullam and John Harvey, at a tweetup that we arranged in Exeter on May 26th. Trey is a marketer and social media thinker from Greenville, South Carolina, USA. This is a beautiful example read more »

In April 2009 we took a group of teens to Romania. Video to follow shortly. read more »

Just before Christmas, a bottle of Croft Sherry ruined my mother-in-laws cupboard, yet since that mishap, she is now telling everybody about the quality of Croft Sherry and giving them free word of mouth. Why? Do we realise that bad experiences can be the best experiences?read more »

On Exeter High Street there is a once-buzzing, now lonely stretch of 5 closed shops in a row. With the toll of recession, these high street chains have all closed, just like high streets all over the country. It reminds me of a story of two salesmen that illustrates recession is another way to spell opportunity.read more »

When was the last time you were totally immersed in a highly anticipated event.... at church? Our task: to communicate a year's worth of sermons and ideas into one 'Vision Sunday'. Our response: well, we don't like to brag, but we pulled this one off in style.read more »

Branding is about producing clarity. Business is about unique selling points. So when you begin mixing markets, you end up missing both. The idea is to overwhelm a niche with remarkable ideas. Even a great product needs remarkable marketing, and clear marketing. In the case of 'Pumpkin', this was the problem. Read about it here, because no one else has probably noticed their gone to even blog about it...read more »